International Business Managment
 General Courses (31 Credits)
-
 General Education Course (Social Sciences)
3 Credits
-
 General Education Course (Sciences and Matematies)
3 Credits
-
 General Education Course (Humanity)
3 Credits
-
 General Education Course (Interdisciplinary)
3 Credits
 Business Concepts and Ethich (BUS CPTS/ETHICS)
3 Credits
 Introduction to Information Technology and Information Systems (INTRO IT/IS)
3 Credits
 Essential English for Business II (ESS ENG BUS II)
3 Credits
 Business Writing Skills (BUS WRIT SKIL)
3 Credits
 Business Written Communication (BUS WRIT COMM)
2 Credits
 Business Report Writing (BUS REP WRIT)
2 Credits
5506236  Business Oral Communication (BUS ORAL COMM) 3 Credits
 Core Courses (56 Credits)
2301115  Calculus for Business I (CALCULUS BUS I) 3 Credits
2600300  Using Spreadsheet Software for Business (USING SPREAD BUS) 1 Credits
2601121  Principles of Accounting (PRIN ACCTG) 3 Credits
2601123  Intermediate Accounting I (INTMD ACCTG I : For International Business Management major only) 3 Credits
2601224  Managerial Accounting (MNGL ACCTG) 3 Credits
2602313  Management and Organization (MGT/ORGANIZATION) 3 Credits
2602327  Quantitative Business Analysis (QUANT BUS ANAL) 3 Credits
2602344  Production/Operations Management (PROD OPER MGT) 3 Credits
2602370  Comparative International Business Management (COMP INTL BUS MGT) 1 Credits
2602371  Principles of International Business Management (PRIN INTL BUS MGT) 3 Credits
2602416  Business Strategy (BUSINESS STRATEGY) 3 Credits
2603210  Introduction to Statistics (INTRO STATISTICS) 3 Credits
2603330  Business Statistics (BUSINESS STAT) 3 Credits
2604271  Business Economics (BUSINESS ECONOMICS) 3 Credits
2604361  Business Finance (BUSINESS FINANCE) 3 Credits
2605311  Principles of Marketing (PRIN MKTG) 3 Credits
2900111  Economics I (ECONOMICS I) 3 Credits
 Business Law (BUSINESS LAW)
2 Credits
3401260  Taxation Law (TAX LAW) 2 Credits
3405251  International Business Law (INTER BUS LAW) 2 Credits
 Essential English for Business I (ESS ENG BUS I)
3 Credits

Digital Business Management
 General Courses (31 Credits)
-
 General Education Course (Social Sciences)
3 Credits
-
 General Education Course (Sciences and Matematies)
3 Credits
-
 General Education Course (Humanity)
3 Credits
-
 General Education Course (Interdisciplinary)
3 Credits
 Business Concepts and Ethich (BUS CPTS/ETHICS)
3 Credits
 Introduction to Information Technology and Information Systems (INTRO IT/IS)
3 Credits
 Essential English for Business II (ESS ENG BUS II)
3 Credits
 Business Writing Skills (BUS WRIT SKIL)
3 Credits
 Business Written Communication (BUS WRIT COMM)
2 Credits
 Business Report Writing (BUS REP WRIT)
2 Credits
5506236  Business Oral Communication (BUS ORAL COMM) 3 Credits
 Core Courses (56 Credits)
2301115  Calculus for Business I (CALCULUS BUS I) 3 Credits
2600300  Using Spreadsheet Software for Business (USING SPREAD BUS) 1 Credits
2601121  Principles of Accounting (PRIN ACCTG) 3 Credits
2601123  Intermediate Accounting I (INTMD ACCTG I : For International Business Management major only) 3 Credits
2601224  Managerial Accounting (MNGL ACCTG) 3 Credits
2602313  Management and Organization (MGT/ORGANIZATION) 3 Credits
2602327  Quantitative Business Analysis (QUANT BUS ANAL) 3 Credits
2602344  Production/Operations Management (PROD OPER MGT) 3 Credits
2602370  Comparative International Business Management (COMP INTL BUS MGT) 1 Credits
2602371  Principles of International Business Management (PRIN INTL BUS MGT) 3 Credits
2602416  Business Strategy (BUSINESS STRATEGY) 3 Credits
2603210  Introduction to Statistics (INTRO STATISTICS) 3 Credits
2603330  Business Statistics (BUSINESS STAT) 3 Credits
2604271  Business Economics (BUSINESS ECONOMICS) 3 Credits
2604361  Business Finance (BUSINESS FINANCE) 3 Credits
2605311  Principles of Marketing (PRIN MKTG) 3 Credits
2900111  Economics I (ECONOMICS I) 3 Credits
 Business Law (BUSINESS LAW)
2 Credits
3401260  Taxation Law (TAX LAW) 2 Credits
3405251  International Business Law (INTER BUS LAW) 2 Credits
 Essential English for Business I (ESS ENG BUS I)
3 Credits
Field of Study Courses (33 Credits)
2602367  Machine Learning for Business (MACHINE LEARN BUS) 3 Credits
2602376  Logistic and Supply Chain Management  (LOG SUP CHAIN MGT) 3 Credits
2602414  International Business Management Internship (INTER BUS INTERN) 0 Credits
2602444  Development of Information Systems for Electronic Commerce 3 Credits
2602475  Current Issues in International Business Management (CI INTL BUS MGT) 3 Credits
2603272  Database (DATABASE) 3 Credits
2603273  Python for Data Analytics (PYTHON DATA ANA) 3 Credits
2603278  Information Visualization (INFO VISUAL) 3 Credits
2604468  Feasibility Study and Project Evaluation (FEAS STUD/PROJ EVA) 3 Credits
2604471  International Trade (INTL TRADE) 3 Credits
2604477  International Financial Management (INTL FIN MGT) 3 Credits
2605419  Global Marketing (GLOBAL MKT) 3 Credits
 Field of Study Elective Courses (6 Credits)
 Select any following courses in a total of not fewer than 6 credits.
2602372  Regional Business Environment and Management (REG BUS ENV/MGT) 3 Credits
2602415  Principle of Management of Consulting (PRIN MGT CONS) 3 Credits
2602417  Entrepreneurship (ENTREPRENEURSHIP) 3 Credits
2603347  Fundamental Risk Management (FUND RISK MGT) 3 Credits
2604332  Principle of Investment (PRIN INVESTMENT) 3 Credits
2604420  Current Issues in Finance (CUR ISSUES FIN) 3 Credits
2605320  Current Issues in Marketing (CUR ISSUES MKTG) 3 Credits
 Electives Courses (6 Credits)
Take at least 6 credits from the courses with the last 3 digits in the course number at 300 or above. The courses must be taught in English and listed as courses for undergraduate degree courses of the Faculty of Commerce and Accountancy, Chulalongkorn University.
 Free Elective Courses (6 Credits)
Take 6 credits from any courses taught in English and listed as courses for undergraduate degree courses of Chulalongkorn University or courses which the credits transferred from partner universities from abroad with the approval from the BBA program committee and the administration board of the Faculty of Commerce and Accountancy, Chulalongkorn University.

Financial Analysis and Investment
 Field of Study Courses (33 Credits)
2301116  Calculus for Business II (CALCULUS BUS II) 3 Credits
2604260  Financial Intermediation (FIN INTERM) 3 Credits
2604313  Financial Econometrics (FIN ECONOMETRICS) 3 Credits
2604332  Principle of Investment (PRIN INVESTMENT) 3 Credits
2604334  Principle of Equity Analysis (PRIN EQUITY ANAL) 3 Credits
2604421  Ethics for Financial Professionals (ETHIC FIN PROF) 1 Credits
2604463  Analysis of Financial Reports (ANAL FIN REPORTS) 3 Credits
2604467  Advanced Business Finance (ADV BUS FINANCE) 3 Credits
2604477  International Financial Management (INTL FIN MGT) 3 Credits
2604481  Financial Derivatives (FIN DEV) 3 Credits
2604492  Computer Applications in Financial Management (COMP APPLN FIN MGT) 3 Credits
2604493  Advanced Topics in Finance (ADV TOPICS FIN) 2 Credits
 Field of Study Elective Courses (6 Credits)
 Select any following courses in a total of not fewer than 6 credits.
2604314  Bank Management (BANK MGT) 3 Credits
2604420  Current Issues in Finance (CUR ISSUES FIN) 3 Credits
2604434  Venture Capital (VENTURE CAP) 3 Credits
2604468  Feasibility Study and Project Evaluation (FEAS STUD/PROJ EVA) 3 Credits
2604472  International Economics (INTL ECONOMICS) 3 Credits
2604482  Fixed Income Security Analysis (FIX INC SEC ANAL) 3 Credits
2604496  Investment Banking (INVESTMENT BANKING) 3 Credits
 Electives Courses (6 Credits)
Take at least 6 credits from the courses with the last 3 digits in the course number at 300 or above. The courses must be taught in English and listed as courses for undergraduate degree courses of the Faculty of Commerce and Accountancy, Chulalongkorn University.
 Free Elective Courses (6 Credits)
Take 6 credits from any courses taught in English and listed as courses for undergraduate degree courses of Chulalongkorn University or courses which the credits transferred from partner universities from abroad with the approval from the BBA program committee and the administration board of the Faculty of Commerce and Accountancy, Chulalongkorn University.

Brand and Marketing Management
 Field of Study Courses (33 Credits)
2605314  Consumer Behavior (CONSUMER BEHAVIOR) 3 Credits
2605328  Brand Building and Development (BRAND BUILD DEV) 3 Credits
2605329  Marketing Channel (MKTG CHANNEL) 3 Credits
2605330  Integrated Brand and Marketing Communication (INT BRAND MKT COMM) 3 Credits
2605419  Global Marketing (GLOBAL MKT) 3 Credits
2605425  Marketing Strategy (MKT STRATEGY) 3 Credits
2605429  Brand Building for Service Marketing (BRAND SERVICE MKTG) 3 Credits
2605430  Marketing Internship (MKTG INTERNSHIP) 0 Credits
2605431  Marketing Planning and Control (MKTG PLAN CONTROL) 3 Credits
2605452  Pricing (PRICING) 3 Credits
2605481  Marketing Research (MARKETING RESEARCH) 3 Credits
2605491  Seminar in Marketing (SEM MARKETING) 3 Credits
 Field of Study Elective Courses (6 Credits)
 Select any following courses in a total of not fewer than 6 credits.
2605320  Current Issues in Marketing (CUR ISSUES MKTG) 3 Credits
2605326  Sales Management and Selling Technique (SALE MGT SELL TECH) 3 Credits
2605327  Digital Marketing (DIGITAL MKTG) 3 Credits
2605331  New Product Development and Customer Value Creation (NEW PROD DEV VALUE) 3 Credits
2605413  Fashion Marketing (FASHION MARKETING) 3 Credits
2605422  Technologies in Marketing (TECH MKT) 3 Credits
 Electives Courses (6 Credits)
Take at least 6 credits from the courses with the last 3 digits in the course number at 300 or above. The courses must be taught in English and listed as courses for undergraduate degree courses of the Faculty of Commerce and Accountancy, Chulalongkorn University.
 Free Elective Courses (6 Credits)
Take 6 credits from any courses taught in English and listed as courses for undergraduate degree courses of Chulalongkorn University or courses which the credits transferred from partner universities from abroad with the approval from the BBA program committee and the administration board of the Faculty of Commerce and Accountancy, Chulalongkorn University.
 


Accounting
 General Courses (31 Credits)
-
 General Education Course (Social Sciences)
3 Credits
-
 General Education Course (Sciences and Matematies)
3 Credits
-
 General Education Course (Humanity)
3 Credits
-
 General Education Course (Interdisciplinary)
3 Credits
 Business Concepts and Ethich (BUS CPTS/ETHICS)
3 Credits
 Introduction to Information Technology and Information Systems (INTRO IT/IS)
3 Credits
 Essential English for Business II (ESS ENG BUS II)
3 Credits
 Business Writing Skills (BUS WRIT SKIL)
3 Credits
 Business Written Communication (BUS WRIT COMM)
2 Credits
 Business Report Writing (BUS REP WRIT)
2 Credits
 Business Oral Communication (BUS ORAL COMM)
3 Credits
 Core Courses (59 Credits)
2301115  Calculus for Business I (CALCULUS BUS I) 3 Credits
2600300  Using Spreadsheet Software for Business (USING SPREAD BUS) 1 Credits
2601121  Principles of Accounting (PRIN ACCTG) 3 Credits
2601222  Intermediate Accounting I (INTMD ACCTG I : For Accounting major only) 3 Credits
2601224  Managerial Accounting (MNGL ACCTG) 3 Credits
2601326  Analysis and Design of Accounting Data Base (ANAL & DSGN ACCTG DB) 3 Credits
2602313  Management and Organization (MGT/ORGANIZATION) 3 Credits
2602327  Quantitative Business Analysis (QUANT BUS ANAL) 3 Credits
2602344  Production/Operations Management (PROD OPER MGT) 3 Credits
2602370  Comparative International Business Management (COMP INTL BUS MGT) 1 Credits
2602371  Principles of International Business Management (PRIN INTL BUS MGT) 3 Credits
2602416  Business Strategy (BUSINESS STRATEGY) 3 Credits
2603210  Introduction to Statistics (INTRO STATISTICS) 3 Credits
2603330  Business Statistics (BUSINESS STAT) 3 Credits
2604271  Business Economics (BUSINESS ECONOMICS) 3 Credits
2604361  Business Finance (BUSINESS FINANCE) 3 Credits
2605311  Principles of Marketing (PRIN MKTG) 3 Credits
2900111  Economics I (ECONOMICS I) 3 Credits
 Business Law (BUSINESS LAW)
2 Credits
3401260  Taxation Law (TAX LAW) 2 Credits
3405251  International Business Law (INTER BUS LAW) 2 Credits
 Essential English for Business I (ESS ENG BUS I)
3 Credits
 Field of Study Courses (30 Credits)
 Intermediate Accounting II (INTMD ACCTG II) 3 Credits
2601225  Cost Accounting (COST ACCOUNTING) 3 Credits
2601226  Accounting Information System (AIS) 3 Credits
2601227  Taxation (TAXATION) 3 Credits
2601322  Auditing (AUDITING) 3 Credits
2601323  Advanced Accounting I (ADV ACCTG I) 3 Credits
2601423  Advanced Accounting II (ADV ACCTG II) 3 Credits
2601426  EDP/IS Audit (EDP/IS AUDIT) 3 Credits
2601429  Financial Reporting and Analysis 3 Credits
2601497  Seminar in Accounting (SEM ACCTG) 3 Credits
 Field of Study Elective Courses (6 Credits)
 Select any following courses in a total of not fewer than 6 credits.
2601324  Profit Planning and Control (PROFIT PLAN & CTR) 3 Credits
2601325  Principles and Techniques for Internal Auditing (PRIN TECH INT AUD) 3 Credits
2601328  ERP Software (ERP SOFTWARE) 3 Credits
2601329  Data Analytics for Accounting (DATA ANALY FOR ACC) 3 Credits
2601424  International Accounting (INTL ACCTG) 3 Credits
2601428  Advanced Auditing (ADVANCED AUDITING) 3 Credits 
 Electives Courses (6 Credits)
Take at least 6 credits from the courses with the last 3 digits in the course number at 300 or above. The courses must be taught in English and listed as courses for undergraduate degree courses of the Faculty of Commerce and Accountancy, Chulalongkorn University.
 Free Elective Courses (6 Credits)
Take 6 credits from any courses taught in English and listed as courses for undergraduate degree courses of Chulalongkorn University or courses which the credits transferred from partner universities from abroad with the approval from the BBA program committee and the administration board of the Faculty of Commerce and Accountancy, Chulalongkorn University.